IdeaFestival needs your sponsorship!
Please review the sponsorship opportunities and benefits packages below and contact Tonya York Dees (502.419.6370) to discuss a level of sponsorship.
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- Title Sponsor
- Event Sponsor
- Presenting Sponsor
- Lead Session Sponsor
- Session Co-Sponsor
- Supporting Sponsor
- Underwriting Sponsor
- Friend of IF
TITLE SPONSOR BENEFITS ($250,000)
SUBJECT TO CHANGE
Sponsorship Package Includes:
Title Sponsor Benefits:
- Designation as title sponsor of the IdeaFestival. Company name to be co-branded with the IdeaFestival name.
- Strategic event utilizing marketing with company to advertise IdeaFestival event. (Logistics and event to be mutually agreed upon)
- Two memberships on the planning committee
- Opportunity to be listed as exclusive sponsor of a specific session/speaker
- 15% discount for employee tickets/registration fees
- 20 All Access Passes for IdeaFestival 2010
- Post-event sponsorship report
- Other benefits to be mutually determined
Category Exclusivity:
- Mutually agreed upon category exclusivity will be offered for Title Sponsor of IdeaFestival
Sponsor Visibility/Publicity:
- Prominent billing on all printed materials, including direct mail, invitations and programs
- Front page display on IdeaFestival website with link to your website.
- Mention in all news releases and at press conference
- Special signage at sponsored session
- Billing on specially created session flyer
- Sponsor logo on display via gobos on downtown building and/or banner in lobby
Media Exposure:
- We will aggressively pursue and pitch story ideas with local and regional media, using the resources of the Greater Louisville Convention & Visitors Bureau and the PR committee
- Company name/logo on cover of Courier-Journal insert, which reaches 350,000 households
- Ad in Courier-Journal insert
- Logo on print advertising in national publication Mental Floss and other TBD
- Logo on direct mail piece to targeted lists which include: Greater Louisville Inc. (Metro Chamber of Commerce Members), Past IF Attendees, various arts organizations and others as determined
- Company name/Logo on print advertising in state and local publications
- Billing on outdoor advertising: billboards, bus advertising and bus shelter advertising
- Prominent positioning on Insight media spots
- Listing as sponsor of an IdeaFestival podcast
Logo Rights:
- Opportunity to use IdeaFestival logo on promotions for your company including TV, print, website and promotional materials, as mutually agreed upon by IdeaFestival and Title Sponsor
Onsite Benefits:
- Opportunity to give welcoming remarks at IdeaFestival opening event and to introduce one of the sessions
- Rights to conduct an interactive consumer promotion for product sampling or awareness and distribution of promotion materials during event
- Opportunity to introduce speaker at your session
EVENT SPONSOR BENEFITS ($125,000)
SUBJECT TO CHANGE
Sponsorship Package Includes:
Event Sponsor Benefits:
- Designation as event sponsor of the IdeaFestival. Company name to be co-branded with the IdeaFestival name.
- Two memberships on the planning committee
- Opportunity to have input on session speaker and to be listed as exclusive sponsor of a specific session/speaker
- 15% discount for employee tickets/registration fees
- 15 All Access Passes for IdeaFestival 2010
- Mutually agreed upon category exclusivity will be offered for Event Sponsor
- Other benefits to be mutually determined
Sponsor Visibility/Publicity:
- Top billing on all printed materials, including direct mail, invitations and programs
- Front page display on IdeaFestival website with link to your website
- Mention in all news releases and at press conference
- Special signage at sponsored session
- Billing on specially created session flyer
- Sponsor logo on display via gobos on downtown building and/or banner in lobby
Media Exposure:
- We will aggressively pursue and pitch story ideas with local and regional media, using the resources of the Greater Louisville Convention & Visitors Bureau and the PR committee
- Company name/logo on cover of Courier-Journal insert, which reaches 350,000 households
- Ad in Courier-Journal insert
- Logo on print advertising in national publication Mental Floss and other TBD
- Logo on direct mail piece to targeted lists which include: Greater Louisville Inc. (Metro Chamber of Commerce Members), Past IF Attendees, various arts organizations and others as determined
- Company name/Logo on print advertising in state and local publications
- Billing on outdoor advertising: billboards, bus advertising and bus shelter advertising
- Billing on Insight media spots
- Listing as sponsor of an IdeaFestival podcast
Logo Rights:
- Opportunity to use IdeaFestival logo on promotions for your company including TV, print, website and promotional materials, as mutually agreed upon by IdeaFestival and Title Sponsor
Onsite Benefits:
- Opportunity to give welcoming remarks at IdeaFestival opening event and to introduce one of the sessions
- Rights to conduct an interactive consumer promotion for product sampling or awareness and distribution of promotion materials during event
- Opportunity to introduce speaker at your session
PRESENTING SPONSOR BENEFITS ($55,000)
SUBJECT TO CHANGE
Sponsorship Package Includes:
Presenting Sponsor Benefits:
- Designation as presenting sponsor of the IdeaFestival. Company name to be co-branded with the IdeaFestival name.
- Two memberships on the planning committee
- Opportunity to be listed as exclusive sponsor of a specific session/speaker
- 15% discount for employee tickets/registration fees with the exception of food events and IF After
Dark events - 10 All Access Passes for IdeaFestival 2010
- Post-event sponsorship report
- Other benefits to be mutually determined
Sponsor Visibility/Publicity:
- Billing on all printed materials, including direct mail, invitations and programs
- Front page display on IdeaFestival website with link to your website
- Mention in all news releases and at press conference
- Billing on event poster
- Special signage at sponsored session
- Billing on specially created session flyer
- Billing on downtown street pole banners
- Sponsor logo on display via gobos on downtown building and/or banner in lobby
Media Exposure:
- We will aggressively pursue and pitch story ideas with local and regional media, using the resources of the Greater Louisville Convention & Visitors Bureau and the PR committee
- Company name/logo on cover of Courier-Journal insert, which reaches 350,000 households
- Logo on print advertising in national publication Mental Floss and other TBD
- Logo on direct mail piece to targeted lists which include: Greater Louisville Inc. (Metro Chamber of Commerce Members), Past IF Attendees, various arts organizations and others as determined
- Company name/Logo on print advertising in state and local publications
- Billing on outdoor advertising: billboards, bus advertising and bus shelter advertising
- Billing on Insight media spots
- Listing as sponsor of an IdeaFestival podcast
Logo Rights:
- Opportunity to use IdeaFestival logo on promotions for your company including TV, print, website and promotional materials, as mutually agreed upon by IdeaFestival and Title Sponsor
Onsite Benefits:
- Opportunity to give welcoming remarks at IdeaFestival opening event and to introduce one of the sessions
- Opportunity to distribute promotional materials during IdeaFestival
- Opportunity to introduce speaker at your session
LEAD SESSION SPONSOR BENEFITS ($25,000)
SUBJECT TO CHANGE
Sponsorship Package Includes:
Lead Session Sponsor Benefits:
- Billing on all printed materials, including direct mail, invitations and programs
- Display on IdeaFestival website with link to your website.
- Mention in all news releases and at press conference
- Special signage at sponsored session
- Billing on specially created session flyer
- Sponsor logo on display via gobos on downtown building and/or banner in lobby
- Others to be determined
Sponsor Visibility/Publicity:
- Billing on all printed materials, including direct mail, invitations and programs
- Front page display on IdeaFestival website with link to your website
- Mention in all news releases and at press conference
- Billing on event poster
- Special signage at sponsored session
- Billing on specially created session flyer
- Billing on downtown street pole banners
- Sponsor logo on display via gobos on downtown building and/or banner in lobby
Media Exposure:
- We will aggressively pursue and pitch story ideas with local and regional media, using the resources of the Greater Louisville Convention & Visitors Bureau and the PR committee
- Company name/logo in Courier-Journal insert, which reaches 350,000 households
- Logo on print advertising in national publication Mental Floss and other TBD
- Logo on direct mail piece to targeted lists which include: Greater Louisville Inc. (Metro Chamber of Commerce Members), Past IF Attendees, various arts organizations and others as determined
- Company name/Logo on print advertising in state and local publications
Logo Rights:
- Opportunity to use IdeaFestival logo on promotions for your company including TV, print, website and promotional materials, as mutually agreed upon by IdeaFestival and Lead Session Sponsor
Onsite Benefits:
- Recognition and participation in IdeaFestival opening event
- Opportunity to distribute promotional materials during IdeaFestival
- Opportunity to introduce speaker at your session
SESSION CO-SPONSOR BENEFITS ($10,000)
SUBJECT TO CHANGE
Sponsorship Package Includes:
Session Co-Sponsor Benefits:
- Designation as co-sponsor of the IdeaFestival. Company name to be co-branded with the IdeaFestival name.
- One (1) membership on the planning committee
- Opportunity to have input on session speaker and to be listed as co-sponsor of a specific session/speaker
- 15% discount for employee tickets/registration fees with the exception of food events and IF After
Dark events - Four (4) All Access Passes for IdeaFestival 2010
- Post-event sponsorship report
- Other benefits to be mutually determined
Sponsor Visibility/Publicity:
- Billing on all printed materials, including direct mail, invitations and programs
- Display on IdeaFestival website with link to your website.
- Mention in all news releases and at press conference
- Special signage at sponsored session
- Billing on specially created session flyer
- Sponsor logo on display during IdeaFestival
Media Exposure:
- We will aggressively pursue and pitch story ideas with local and regional media, using the resources of the Greater Louisville Convention & Visitors Bureau and the PR committee
- Company name/logo in Courier-Journal insert, which reaches 350,000 households
- Listing on direct mail piece and/or letter to targeted lists which include: Greater Louisville Inc.
(Metro Chamber of Commerce Members), Past IF Attendees, various arts organizations and others as determined
Logo Rights:
- Opportunity to use IdeaFestival logo on promotions for your company including TV, print, website and promotional materials, as mutually agreed upon by IdeaFestival and Title Sponsor
Onsite Benefits:
- Recognition and participation in IdeaFestival opening event
- Opportunity to distribute promotional materials during IdeaFestival
- Opportunity to either introduce speaker, moderate session or close session. Roles to be
determined between session co-sponsors, IdeaFestival and speaker. - Listing on miscellaneous IdeaFestival materials
SUPPORTING SPONSOR BENEFITS ($5,000)
SUBJECT TO CHANGE
Sponsorship Package Includes:
Supporting Sponsor Benefits:
- Designation as supporting sponsor of the IdeaFestival. Company name to be co-branded with the IdeaFestival name.
- One membership on the planning committee
- 15% discount for employee tickets/registration fees with the exception of food events and IF After Dark events
- Three (3) All Access Passes for IdeaFestival 2010
- Post-event sponsorship report
- Other benefits to be mutually determined
Sponsor Visibility/Publicity:
- Display on IdeaFestival website with link to your website.
- Sponsor name on display during IdeaFestival
- Billing on miscellaneous IdeaFestival materials
- Others to be determined
Media Exposure:
- We will aggressively pursue and pitch story ideas with local and regional media, using the resources of the Greater Louisville Convention & Visitors Bureau and the PR committee
- Company name in Courier-Journal insert, which reaches 350,000 households
Logo Rights:
- Opportunity to use IdeaFestival logo on promotions for your company including TV, print, website and promotional materials, as mutually agreed upon by IdeaFestival and Supporting Sponsor
Onsite Benefits:
- Recognition at IdeaFestival opening event
UNDERWRITING SPONSOR BENEFITS ($2,500)
SUBJECT TO CHANGE
Sponsorship Package Includes:
Underwriting Sponsor Benefits:
- Designation as underwriting sponsor of the IdeaFestival. Company name to be co-branded with the IdeaFestival name.
- One membership on the planning committee
- 15% discount for employee tickets/registration fees with the exception of food events and IF After Dark events
- Two (2) All Access Pass for IdeaFestival 2010
- Post-event sponsorship report
- Other benefits to be mutually determined
Sponsor Visibility/Publicity:
- Display on IdeaFestival website with link to your website.
- Sponsor name on display during IdeaFestival
- Billing on miscellaneous IdeaFestival materials
- Others to be determined
Media Exposure:
- We will aggressively pursue and pitch story ideas with local and regional media, using the resources of the Greater Louisville Convention & Visitors Bureau and the PR committee
- Company name in Courier-Journal insert, which reaches 350,000 households
Logo Rights:
- Opportunity to use IdeaFestival logo on promotions for your company including TV, print, website and promotional materials, as mutually agreed upon by IdeaFestival and Underwriting Sponsor
Onsite Benefits:
- Recognition at IdeaFestival opening event
FRIEND OF IDEAFESTIVAL SPONSOR BENEFITS ($1,000)
SUBJECT TO CHANGE
Sponsorship Package Includes:
Friend of IdeaFestival Sponsor Benefits:
- Designation as Friend of IdeaFestival sponsor. Company name to be co-branded with the IdeaFestival name.
- One (1) All Access Pass for IdeaFestival 2010 (which includes approximately 25 events)
- 15% discount for employee tickets/registration fees with the exception of food events and IF After
Dark events - Access to Insider Look at IdeaFestival
- Invitation to IdeaFestival Opening Reception at 21c Museum Hotel
- Other benefits to be mutually determined
Sponsor Visibility/Publicity:
- Display on IdeaFestival website. Receives 3,000+ hits daily from around the world during festival
- Sponsor name on display during IdeaFestival in multiple locations
- Billing on miscellaneous IdeaFestival print materials
- Others to be determined
Media Exposure:
- Company name in Courier-Journal insert, which reaches 350,000 households
- We will aggressively pursue and pitch story ideas with local and regional media, using the resources of the Greater Louisville Convention & Visitors Bureau and the PR committee
Onsite Benefits:
- Receive one 2010 IdeaFestival t-shirt
- Access to purchase tickets to other IF affiliated events

