The cognitive "feints and jabs" behind magic

Are magicians some of the most skilled neuroscientists around?

Excerpting "Sleights of Mind: What the Neuroscience of Magic Reveals about Our Everyday Deceptions," Scientific American Mind points out how magicians make "cognitive feints and jabs" in order to fool our minds, using, for example, its inability to focus on more than one thing at a time - or its oh-so-quick impulse to tune out contrary information. Check out this video.