Tickling my reptilian brain

From a piece on neuromarketing, this randy suggestion: “Conventional research only gets you so far because it’s rationalisation after the event, and most decision-making is done subconsciously. We set out to measure physical changes people cannot consciously control.”

Not so fast.

Let's get to know one another first, OK? Love me for my prefrontal cortex.


Hat tip: Futurismic